Grow Your Sales
More and more e-commerce businesses are turning to Genius Monkey to grow their online sales. Why? It’s all about results and Genius Monkey delivers.
Spend More Time on What Matters
Your campaign will be fully managed by our team using our proprietary Meta DSP Platform. In turn you will have more time to focus on your website optimization, creative and sales funnel.
Depend on a Brand You Can Trust
As a pioneer of the programmatic industry since 2009, your campaigns will leverage the best data partners, ad networks, and will be validated by industry-leading attribution.
E-COMMERCE SUCCESS - WHAT YOU GET:
- SKU/ID specific reporting
- Both click & impression level
- Conversion/sales cycle reports
- Path to conversion reports
- And much more…
- Retargeting strategy and implementation
- Cart abandonment strategy
- Full support for implementation
How We Work For E-Commerce Businesses
Genius Monkey’s E-Commerce product tracks revenue related to your ads so that you, the advertiser, can see the exact items being purchased, the confirmation or sale ID number, time stamp and even exact IP address of every single transaction. Genius Monkey is now able to tie these sales back to a user seeing a programmatic ad, something digital marketing companies have historically not been able to tie together. This data allows you to have a better picture of the impact your digital marketing campaigns are actually having, allowing you to make more data driven decisions to grow your bottom line.
Genius Monkey’s proprietary ability to track every single sale is mixed with soft conversion data points such as page views, cart add’s, and checkout page visits so that you can see your ecommerce funnel in its entirety. This data allows you to adjust certain parts of the funnel that see increased drop-out, further optimizing your sales process and in turn driving even more sales.
More Features We Offer
- Dedicated Account Manager
- 24/7 Dashboard access & Custom reports and insights
- Weekly meetings to evaluate account & campaign status and health
- Expanded/Custom targeting
RETARGETING FOR THE WIN
Genius Monkey’s E-Commerce solution can also create retargeting campaigns for each group of users dropping off in the sales funnel (cart abandonment retargeting, etc.) retargeting your competitors’ traffic and even their email lists.
SALES VISIBILITY – DATA YOU CAN TRUST
See results in real time including CPConv, and ROAS. With Genius Monkey’s E-Commerce Attribution you can see every single sales transaction that occurred after someone saw an ad, view through attribution, and/or after someone clicked on a Genius Monkey ad, click- through attribution. You can track in real time the total revenue driven from Genius Monkey marketing vs. the total spend to get an accurate calculation of return on ad spend. Unlike other digital marketing vendors where you are left wondering what sales were actually driven by the advertising, Genius Monkey can report back exact order IDs, confirmation numbers, and or many other metrics that you want to track.
AVERAGE E-COMMERCE COST AND CONVERSION METRICS
Average Display Cost Per Click
Average Display Cost Per Conversion
Average Video Cost Per Click
Average Video Cost Per Conversion
Average Days From Initial Brand Engagement To Conversion
Over 90 Days
Takeaways From E-Commerce Campaigns
- Along with event sales and travel, e-commerce-based campaigns require the least amount of touchpoints to convert of all other verticals. Why? Immediate gratification.
- If you know a majority of your users are going to make a decision in less than 5 touchpoints, make sure you–and not your competitor–make the strongest first impression with the best offer. Pull at those heart strings and make them want your product or service with an offer they can’t refuse. In other words, the creative you’re using matters!