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RV Dealers Drive Better Results With Programmatic Ads

ALL RV DEALERS NEED A STRONG PROGRAMMATIC AD PLAN

Sometimes, it’s not enough just to advertise. Nowadays, customers want to be reached through personal ads that are tailored to their interests. That’s where we come in. Our programmatic plan helps RV dealers target their digital marketing efforts so their ads are seen by specific audiences, on all of their device screens, at optimal times of day to give their customers that personal advertising touch.

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Display

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Video

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Retargeting

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Native & Social

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OTT+CTV

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Audio

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How Genius Monkey’s Programmatic Solution Works For You

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Delivering your message with the highest propensity to engage at the lowest possible cost

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Placing ads directly in your customer’s path, leading them to where they need to be

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A proprietary set of algorithms that assures that our optimization occurs in real-time

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All Campaigns are monitored by a team of managers keeping AI in check

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We’re more than an advertising company. We’re a team of programmatic marketing experts who can reach even the most specific of customer profiles in order to bring you profitable results with complete attribution. We do this through digital ads such as:

  • Video ads
  • Real-time display
  • Streaming Audio
  • OTT and Connected TV (CTV) ads
  • Retargeting ad strategies
  • Social media ads
  • Native ads

WHAT ARE THE COST BENEFITS OF OUR PROGRAMMATIC PLATFORM?

There are plenty! Through our programmatic advertising plan for RV sales, we display your targeted toy hauler and RV ads as often (and in as many places) as possible but only charge on a cost-per-action basis. This means you only pay per-full-view (or per-click) on video and display ads, which can:

  • Greatly reduce your digital marketing cost-per-sale by targeting and optimizing ads for potential RV-buyers only
  • Generate viable leads through customized ad engagement and consumer needs
  • Guarantee your ad spend isn’t wasted: any ads which don’t receive full-views or clicks are free-of-charge
  • Give you real-time results for better precision and attribution data to help guide future campaign decisions and successfully track your true cost-per-conversions

HOW DO WE FIND YOUR IDEAL RV CUSTOMERS?

We start by looking for consumers who’ve already shown an interest (either online or in stores) in purchasing an RV or toy hauler. The Genius Monkey programmatic process gathers as much data on those potential buyers as possible, layering offline demographics and actions with their online consumer activity to provide your RV dealership with the highest level of consumer targeting for your digital ad efforts. Our proven results allow us to find more targeted RV-buyers at less cost, all while examining relevant buyer insights like:

  • Whether or not they’ve owned an RV for more than 3 years
  • Whether or not they’ll qualify for an RV loan
  • Any online research they perform (such as campsites)
  • When they browse competitor RV dealerships or websites... and much more

WHAT DOES THE ENTIRE PROGRAMMATIC PROCESS LOOK LIKE?

OmniMonkey (our proprietary performance optimization engine) makes digital marketing adjustments in real-time to bids, ad-types, outlets, and locations in order to optimize performance. Here’s a brief overview of our unique programmatic advertising process for your RV sales and marketing needs:

  1. We work with RV dealers to set up a list of Key Performance Indicators (KPIs) to use as our attribution benchmarks for tracking and measuring individual ad performance.
  2. After identifying target demographics, we gather information from behavioral databases and run it through all selected channels.
  3. Our algorithms thoroughly process the data before delivering the highest-quality, targeted RV-buyer profiles for your business.
  4. Your ads are then served to all channels, networks and devices, and optimized to convert consumers at the lowest cost possible (according to the benchmark KPI’s we set up earlier) before returning you to a higher ROI or ROAS.
  5. Finally, you can login to our live client dashboard and view all reporting in real-time, including full attribution tracking down to a single ad!
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Watch The Liberty Automotive Case Study Video

An Ad Platform Built For Results... Proven Results!

Reach more targeted people for less, with proven tracking, attribution, and optimized real-time programmatic display and video ads.

Measurement & Validation

Proof is in the pudding. Live reporting with conversion tracking & full attribution. Built-in video anti-fraud placement & protection.

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All Digital Marketing Ads are Media & Device Agnostic

Ads run across all networks & devices under one optimized display and/or video campaign.

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Unrestricted Behavioral Targeting

All the top databases layered together for high-precision targeting on all programmatic marketing ads.

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Digital Marketing Campaigns with Real-Time Optimization

Our proprietary advertising management system removes guesswork & optimizes performance.

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Quants With Human Oversight® On All Programmatic Ads

We keep the AI in check. Digital ad campaigns fully managed by our dedicated team of programmatic marketing monkeys.

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Let's get your conversion rates climbing!

Click here to view our Case Study