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Every Politician Needs a Political Marketing Platform Built On Results

Genius Monkey Has Achieved a 78% Win Rate Over the Past 4 Election Cycles

Whether you are a PAC, a candidate in a federal race, a small local race, or a group pushing an initiative or bill awareness, we know you as political marketers have very little time to do anything other than campaign. That’s why it’s so important to partner with a programmatic marketing platform like Genius Monkey to do what we do best: put you on the map! We do so by elevating your digital political marketing campaign ads to a major brand and messaging blitz. Basically, we put your digital campaign ads in front of the exact constituents and voters you want to.

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Retargeting

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Native & Social

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How Genius Monkey’s Programmatic Solution Works For You

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Delivering your message with the highest propensity to engage at the lowest possible cost

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Placing ads directly in your customer’s path, leading them to where they need to be

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A proprietary set of algorithms that assures that our optimization occurs in real-time

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All Campaigns are monitored by a team of managers keeping AI in check

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Through our programmatic marketing platform, we minimize any wasted ad dollars. With our programmatic platform and meta DSP, you’ll spend a fraction of what it would cost utilizing only traditional media such as TV, radio, mailers, etc., simply by having your ads seen by voters who resonate with your message. By partnering with Genius Monkey for your programmatic marketing needs, your digital ads are placed in front of the exact target audience of your choice, with a near unlimited number of target elements! In fact, for the past 8 years Genius Monkey has achieved an 84% success rate for political candidates and initiatives. We have been able to maintain the following average metrics for political campaigns to achieve this success rate:

  • $1.67 Average Display Cost Per Click
  • $4.87 Average Display Cost Per Thousand Impression
  • $1.05 Average Video Cost Per Click
  • $17.79 Average Video Cost Per Thousand Impression

WHAT ARE SOME EXAMPLES OF A POLITICAL TARGET AUDIENCE?

Political advertising platforms understand the key to any online political ad success comes down to knowing your target audience. Groups Genius Monkey would place on the target list of a programmatic political advertising campaign would be: Likely voters, those living in the voting district, affected social groups, specific political leanings, those who visit specific websites or have searched for specific keywords, or those who have emails from specific organizations. We engage this audience on any connected device, such as smartphones, tablets, laptops, or any smart TV. Whether they are browsing social media, mobile apps, content, entertainment, reviews or email, we make sure they see your programmatic digital ads promoting your political marketing campaign. We then continue to optimize the entire advertising campaign based on performance.

DOES GENIUS MONKEY HAVE ANY EXAMPLES OF PROGRAMMATICALLY HELPING A POLITICIAN?

Our digital programmatic ad plan has helped many candidates achieve online political ad campaign success. During a previous election cycle, a Political Action Committee that was utilizing the Genius Monkey platform was able to leverage messaging that specifically addressed local issues in order to create momentum for swing voters that turned the election. The final result was an unprecedented win for many of the candidates, with a significant “flip” of the house. That’s the power of programmatic advertising with the right political marketing ad tech platform. Let us help you reach your goals by adding digital programmatic ads to your political advertising campaign.

An Ad Platform Built For Results... Proven Results!

Reach more targeted people for less, with proven tracking, attribution, and optimized real-time programmatic display and video ads.

Measurement & Validation

Proof is in the pudding. Live reporting with conversion tracking & full attribution. Built-in video anti-fraud placement & protection.

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All Digital Marketing Ads are Media & Device Agnostic

Ads run across all networks & devices under one optimized display and/or video campaign.

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Unrestricted Behavioral Targeting

All the top databases layered together for high-precision targeting on all programmatic marketing ads.

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Digital Marketing Campaigns with Real-Time Optimization

Our proprietary advertising management system removes guesswork & optimizes performance.

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Quants With Human Oversight® On All Programmatic Ads

We keep the AI in check. Digital ad campaigns fully managed by our dedicated team of programmatic marketing monkeys.

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Let's get your conversion rates climbing!

Click here to view our Political Case Study