We keep the AI in check. Digital advertising campaigns fully managed by our dedicated team of programmatic marketing monkeys.
Choose the Right Digital Marketing Company
Choosing the right digital marketing company for your business comes down to knowing what your digital advertising needs are and asking the right questions. Accurately measuring the success of its programmatic marketing efforts should be paramount to any marketing company. At Genius Monkey, we don’t just measure once or twice. We continually measure and test our ads to keep them relevant and effective. With a good programmatic solution, digital marketing consultants should be able to:
effectively attract a healthy amount of viable leads
show consistent evidence of converting leads to sales
accurately track and measure strategy and campaign results
How is Genius Monkey So Precise with their Measurements?
As a digital marketing company, we gather, track and analyze all data possible, right down to a granular level, to give our clients the most accurate measurements possible on their digital ad effectiveness. By using our own proprietary attribution process, called OmniMonkey, we’re able to specifically identify every click, impression and KPI (key performance indicator) along the customer journey. While most of our digital marketing competitors offer standard attribution tracking, which provides a summarized data report, Genius Monkey offers full attribution tracking–all the way down to conversion–providing our clients with a detailed data report. The difference is in the details. We go the extra mile to garner as many data details as possible in order to optimize programmatic campaign effectiveness and return.
How Does Genius Monkey Protect their Brands?
Our real-time bot and fraud detection, along with our own multi-layered filtering system, safeguards our digital marketing clients’ brands against malicious ad fraud. And our live client dashboard provides easy-to-read reporting on ad spend and ROI, as well as full attribution tracking down to the conversions. Our programmatic advertising process allows us to drive the maximum number of engagements and conversions from as many networks, devices, and mediums as possible–all while ensuring our digital marketing ads remain untainted by malicious fraud.