
Your Source of Programmatic Ad Trends: Q2 vs Q1 2022
The downfall of linear and traditional marketing has given way to new marketing mediums, such as CTV and Programmatic audio, which continue to rise. Television, streaming, YouTube,...
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July 13, 2022

What Is a Diverse Media Plan, and Are You Really Running One?
Being diverse with your marketing spend is the future.
Our lives are diverse—even on a given day our routines can change sporadically. And just like our daily lives, our marketing...
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June 8, 2022

Press Release: Featured on Yahoo! Finance: Genius Monkey Political Campaigns See 78% Win Rate Over Past 4 Election Cycles
This year is on track to be a record year for political spending while PAC’s, candidates, lobbyists and other political groups are striving to move the needle in name and bill...
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May 12, 2022

Business vs. Brand: What’s the Difference?
When you think of popular brands, what are the first that come to mind? What makes a brand successful—is it their popularity, their sales, or their humor? These days, for a brand...
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March 29, 2022

The Hype Around TikTok
Let’s talk about TikTok. You may love it, you may hate it, or you may just be confused. This video app grew to popularity in early 2020 and had its fair share of controversy. But...
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March 16, 2022

Elevate Your E-commerce Game with These 5 Tips
If you have an e-commerce business, you probably want to make sales. If your website isn’t up-to-date or maintained properly, you’ll be missing out on customers and cash flow....
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March 8, 2022

Don’t Just Adapt. Innovate.
The leadership around here at Genius Monkey has a saying they always reiterate: “The only way to see the future is to always be innovating and adjusting . . . not adapting. If you...
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February 23, 2022

What L.O.V.E Really Means to Advertisers
Today, we’re talking about LOVE. But not the kind you see in a Tom Hanks/Meg Ryan movie. Yes, we love the romantic side of this special holiday in February, but if you know us, you...
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February 8, 2022

How Advertisers Took Over the Super Bowl
On Sunday, February 13, 2022, millions will gather in their homes—and at SoFi Stadium in California—to watch one of the greatest sports spectacles around: The Super Bowl.
Super...
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February 2, 2022

Supply Chain Shortage? Don’t Stop Marketing Because You Can’t Keep Inventory
Supply-chain shortages can really frustrate the flow of business. In the past year, we’ve seen more shortages than ever. According to CNBC, the supply-chain blockages in the...
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January 26, 2022