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What Is a Diverse Media Plan, and Are You Really Running One?

What Is a Diverse Media Plan, and Are You Really Running One?

Being diverse with your marketing spend is the future. Our lives are diverse—even on a given day our routines can change sporadically. And just like our daily lives, our marketing approach can’t be...
Read More > June 8, 2022
Should You Advertise in the Metaverse?

Should You Advertise in the Metaverse?

What is the Metaverse? According to Facebook, the Metaverse is a virtual arena, where “3D spaces in the metaverse will let you socialise, learn, collaborate and play in ways that go beyond what we can...
Read More > May 25, 2022
Could Advertising Save Netflix?

Could Advertising Save Netflix?

Netflix Reported a loss of 200,000 subscribers in April 2022. They attributed the loss to factors like increased inflation, password sharing, and shutting down service to 700,000+ Russian accounts...
Read More > May 18, 2022
Featured on Yahoo! Finance: Genius Monkey Political Campaigns See 78% Win Rate Over Past 4 Election Cycles

Featured on Yahoo! Finance: Genius Monkey Political Campaigns See 78% Win Rate Over Past 4 Election Cycles

This year is on track to be a record year for political spending while PAC’s, candidates, lobbyists and other political groups are striving to move the needle in name and bill recognition. You...
Read More > May 12, 2022
Are My Devices Really Listening to Me?

Are My Devices Really Listening to Me?

You’re sitting at home, having a conversation with someone about a restaurant or a new piece of clothing you want to buy. Two minutes later, you see an advertisement on your phone for that same exact...
Read More > April 20, 2022
Genius Monkey Receives AZ Expertise Award for Marketing Excellence

Genius Monkey Receives AZ Expertise Award for Marketing Excellence

Genius Monkey is proud to be named one of the Best Digital Marketing Companies in Tempe in Tempe by Expertise.com. Expertise reviews and recommends top-rated companies and connects customers to these...
Read More > April 13, 2022
Business vs. Brand: What’s the Difference?

Business vs. Brand: What’s the Difference?

When you think of popular brands, what are the first that come to mind? What makes a brand successful—is it their popularity, their sales, or their humor? These days, for a brand to be well-known (or...
Read More > March 29, 2022
Are You Treating Every Customer the Same?

Are You Treating Every Customer the Same?

How do you get the right message to the right person? With targeting, of course. But once they’ve come to your site or clicked on your ad, the real targeting begins. It’s not enough to “lead a horse...
Read More > March 23, 2022
The Hype Around TikTok

The Hype Around TikTok

Let’s talk about TikTok. You may love it, you may hate it, or you may just be confused. This video app grew to popularity in early 2020 and had its fair share of controversy. But there’s no doubt...
Read More > March 16, 2022
Elevate Your E-commerce Game with These 5 Tips

Elevate Your E-commerce Game with These 5 Tips

If you have an e-commerce business, you probably want to make sales. If your website isn’t up-to-date or maintained properly, you’ll be missing out on customers and cash flow. Create an amazing first...
Read More > March 8, 2022
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