Blog & News | Genius Monkey
The Future of Programmatic Advertising

The Future of Programmatic Advertising

Last year, in 2017, programmatic became a decade old. The success of this targeting marketing tactic has been astounding, to the point that experts have begun to speculate as to...

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June 8, 2018
Genius Monkey's GDPR Update and Certification

Genius Monkey's GDPR Update and Certification

At Genius Monkey, we’ve worked hard to set the bar in programmatic marketing solutions that place our clients on the marketing map. We want to always maintain the reputation that...

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May 31, 2018
Another Step in the Battle Against Ad Fraud

Another Step in the Battle Against Ad Fraud

We at Genius Monkey are proud to join an elite group of companies that have earned the TAG Registered Seal from the Trustworthy Accountability Group (TAG). As one of the early...

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May 24, 2018
Time to Adjust our Measurement Priorities?

Time to Adjust our Measurement Priorities?

Red Lobster wanted to gain an understanding of what kind of impact mobile could have on customers, or potential customers, who were driving by their store. The study revealed that...

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May 10, 2018
Fill Your Quivers with Programmatic Arrows

Fill Your Quivers with Programmatic Arrows

Most of us who live in the civilized world carry some type of communication device, usually in the form of a smartphone. Nearly 2.5 billion people in the world carry one, and of...

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May 3, 2018
Genius Monkey's Newest Innovation

Genius Monkey's Newest Innovation

Genius Monkey’s new “Conversion Cycle Report” (CCR) is the latest nugget to be added to our treasure trove of state-of-the-art targeted digital programmatic tools. This new report...

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April 5, 2018
Declining Social, Why You Should Be Everywhere At All Times

Declining Social, Why You Should Be Everywhere At All Times

Social media has recent roots in the overall timeline of our technological advancements. Facebook is a great example of a successful social medium that swept the world. In fact, as...

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March 21, 2018
Franchise and Multi-Location Marketing

Franchise and Multi-Location Marketing

Brand marketers of today are fortunate to have the advancements of digital programmatic technology to get their message to those who are ready to hear it. There is one group of...

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March 1, 2018
Neutral is Negative in the Mobile Environment

Neutral is Negative in the Mobile Environment

Have you’ve ever heard the phrase, “If you’re standing still, you’re moving backwards?” This applies to many aspects of life, including mobile brand experiences. The two most...

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February 15, 2018
What All Businesses Can Learn from the Auto Industry

What All Businesses Can Learn from the Auto Industry

The automotive industry has made huge strides over the past decade. This growth can be attributed to multiple factors, including the technological innovations, the emergence of...

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January 25, 2018
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