
The Future of Programmatic Advertising
Last year, in 2017, programmatic became a decade old. The success of this targeting marketing tactic has been astounding, to the point that experts have begun to speculate as to...
Read More >
June 8, 2018

Genius Monkey's GDPR Update and Certification
At Genius Monkey, we’ve worked hard to set the bar in programmatic marketing solutions that place our clients on the marketing map. We want to always maintain the reputation that...
Read More >
May 31, 2018

Another Step in the Battle Against Ad Fraud
We at Genius Monkey are proud to join an elite group of companies that have earned the TAG Registered Seal from the Trustworthy Accountability Group (TAG). As one of the early...
Read More >
May 24, 2018

Time to Adjust our Measurement Priorities?
Red Lobster wanted to gain an understanding of what kind of impact mobile could have on customers, or potential customers, who were driving by their store. The study revealed that...
Read More >
May 10, 2018

Fill Your Quivers with Programmatic Arrows
Most of us who live in the civilized world carry some type of communication device, usually in the form of a smartphone. Nearly 2.5 billion people in the world carry one, and of...
Read More >
May 3, 2018

Genius Monkey's Newest Innovation
Genius Monkey’s new “Conversion Cycle Report” (CCR) is the latest nugget to be added to our treasure trove of state-of-the-art targeted digital programmatic tools. This new report...
Read More >
April 5, 2018

Declining Social, Why You Should Be Everywhere At All Times
Social media has recent roots in the overall timeline of our technological advancements. Facebook is a great example of a successful social medium that swept the world. In fact, as...
Read More >
March 21, 2018

Franchise and Multi-Location Marketing
Brand marketers of today are fortunate to have the advancements of digital programmatic technology to get their message to those who are ready to hear it. There is one group of...
Read More >
March 1, 2018

Neutral is Negative in the Mobile Environment
Have you’ve ever heard the phrase, “If you’re standing still, you’re moving backwards?” This applies to many aspects of life, including mobile brand experiences.
The two most...
Read More >
February 15, 2018

What All Businesses Can Learn from the Auto Industry
The automotive industry has made huge strides over the past decade. This growth can be attributed to multiple factors, including the technological innovations, the emergence of...
Read More >
January 25, 2018