Blog & News | Genius Monkey
Press Release: 2020: A Rough Year for Pay TV

Press Release: 2020: A Rough Year for Pay TV

We’re excited to announce our latest article published on Forbes! Genius Monkey’s CRO, Jeremy Hudgens, is a proud member of Forbes Business Council, and as such, we have the...

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January 13, 2021
How Programmatic Promotes Higher Education Enrollment

How Programmatic Promotes Higher Education Enrollment

The unforeseen upheaval of 2020 has been hard on all industries, but colleges and higher education institutions have taken a particularly rough hit since social distancing and...

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December 16, 2020
The 2-Second Rule for Engagement

The 2-Second Rule for Engagement

How long do advertisers have to make an impression when they engage an audience online? Not as long as you might think. Marketers typically assume people will watch all of their 15...

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December 2, 2020
Unfettered by iOS Privacy Settings

Unfettered by iOS Privacy Settings

With the release of iOS 14, Apple is making yet another big privacy-focused upgrade to iOS. One where users can choose to hide their device’s ID from apps so it can’t be tracked....

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October 20, 2020
Genius Monkey Hits 99th Percentile of all Media Trust Vendors

Genius Monkey Hits 99th Percentile of all Media Trust Vendors

Genius Monkey is proud to announce that our programmatic platform has been listed among the top 1% of all ad vendors with The Media Trust, according to their recently released IAB...

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October 14, 2020
Luxury Brands Can’t Afford to Ignore Programmatic

Luxury Brands Can’t Afford to Ignore Programmatic

For luxury brands, loyal relationships and the revenues they bring in are everything. As Genius Monkey has advocated for years, programmatic doesn’t just sell $10 tubes of makeup...

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September 23, 2020
Press Release: What’s My Marketing Data Telling Me?

Press Release: What’s My Marketing Data Telling Me?

What’s My Marketing Data Telling Me? Do you know what your marketing data is actually saying? These days, it’s not enough just to collect data on your verticals. You also need to...

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September 2, 2020
Why Your OTT Mix Should Go Mobile

Why Your OTT Mix Should Go Mobile

When the pandemic forced billions of people to stay home earlier this year, over-the-top (OTT) media skyrocketed as consumers began streaming more video content than ever before....

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September 2, 2020
Building an Effective Political Campaign

Building an Effective Political Campaign

This year has brought countless changes to markets everywhere, including the political arenas. But unlike the downturn of other markets, 2020 political ad spend is expected to...

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August 26, 2020
5 Keys to Strategic Content Promotion

5 Keys to Strategic Content Promotion

Sometimes marketers take creative content for granted, but no matter how intriguing or relevant their work may be, it cannot lead to success without a solid content promotion...

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August 4, 2020
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