You’ve probably heard it a million times—the best tips and tricks to make your business better. But we’re here to speak from experience—10+ years of it—and let you in on the things we’ve learned about outperforming competitors.
It’s more than just keeping tabs on what the other guys are doing. It’s...
A great marketing campaign is nothing without the ability to track and visualize it through a full stack of reporting and attribution readily available at the advertiser’s hands. You can have the best...
We sat down with our Creative Director at Genius Monkey, Damon Reine, and asked him about his work, design tips, advertising secrets, and more. Here’s what he had to say:
Q: What does being creative...
Podcasts have continued to skyrocket in 2022, hitting over $1 billion in ad revenue. According to a report by IAB and PricewaterhouseCoopers, podcasts are growing twice as fast as the internet...
If you check your phone right now, how many apps do you have for a loyalty program or retail store? We’re talking about everything from the Target and Kohl’s app to your favorite restaurant’s rewards...
When we entered 2020, nobody could predict what was going to happen. And nobody could foresee that the next two years would be full of immense change, online pandemonium, and masks. Don’t worry, this...
Many agencies try to keep everything in-house with a self-serve digital advertising model, but they’re left with depleted time and resources.
In our latest article published on Yahoo! Finance and...
The downfall of linear and traditional marketing has given way to new marketing mediums, such as CTV and Programmatic audio, which continue to rise. Television, streaming, YouTube, and other online...
Do you understand the difference between data and insights? Are you really understanding your data, or do you have surface-level knowledge that can be improved?
In an Adweek article by Anastasia Leng,...
Being diverse with your marketing spend is the future.
Our lives are diverse—even on a given day our routines can change sporadically. And just like our daily lives, our marketing approach can’t be...
What is the Metaverse? According to Facebook, the Metaverse is a virtual arena, where “3D spaces in the metaverse will let you socialise, learn, collaborate and play in ways that go beyond what we can...
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