phone_iphone 800-595-3462
20 October

Unfettered by iOS Privacy Settings

With the release of iOS 14, Apple is making yet another big privacy-focused upgrade to iOS. One where users can choose to hide their device’s ID from apps so it can’t be tracked. Something many advertisers, particularly Facebook, aren’t happy about. But despite the uproar of Facebook and a handful of other social giants, there are certain programmatic advertising platforms who aren’t bothered by the privacy news at all. Why? Because, thanks to innovative ad technology, privacy changes such as these don’t negatively affect the targeting abilities of strong programmatic advertising platforms. Platforms like Genius Monkey. But while a few programmatic players may have nothing to fear, social platforms like Facebook can’t say the same and are begrudgingly bracing for impact as these iOS privacy changes draw near.
Continue Reading
14 October

Genius Monkey Hits 99th Percentile of all Media Trust Vendors

Genius Monkey is proud to announce that our programmatic platform has been listed among the top 1% of all ad vendors with The Media Trust, according to their recently released IAB Transparency & Consent Framework (TCF) report. As a global leader in digital third-party risk management, The Media Trust provides real-time security, data privacy, performance management and quality assurance solutions that help safeguard, monetize and optimize the user experience over devices. Because of their worldwide renown, over 600 enterprises, media publishers, ad networks/exchanges and agencies depend on The Media Trust to protect their websites, and, most importantly, their brand–including 40 of Comscore’s Ad Focus Top 50 Websites.
Continue Reading

Latest Posts

20 October 2020 Unfettered by iOS Privacy Settings
14 October 2020 Genius Monkey Hits 99th Percentile of all Media Trust Vendors
30 September 2020 Emerging Programmatic Frontiers