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February 2017

What We Can Learn from the Car Dealerships

What We Can Learn from the Car Dealerships

Recent studies have shown that being present and available for consumers as they conduct their initial online searches is a crucial factor in order to drive customers to your website, or through your...
Read More > February 24, 2017
90% of users start on one device and convert on another

90% of users start on one device and convert on another

Most internet users of today experience media on a number of screens, such as their smartphone, computer, tablet and television. This means that a user may start a function on one device, yet finish...
Read More > February 17, 2017
Profits Over Campaign Metrics

Profits Over Campaign Metrics

According to a recent forecast by eMarketer, it is estimated that close to 80% of every dollar spent on advertising will be allocated to programmatic in 2017. This number equates to a whopping $32.56...
Read More > February 3, 2017