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May 2016

The Imperative Role of Split Testing

The Imperative Role of Split Testing

Effective marketing involves a great deal of expertise and technology, which is why Genius Monkey employs marketing scientists that stay on top of it all. However, even being the high-tech industry...
Read More > May 27, 2016
Current Video Trends

Current Video Trends

Once upon a time, when brand marketers wanted to attract the attention of their targeted consumers, they would first think of television advertising. Today’s marketing platforms (the successful...
Read More > May 20, 2016
Don't Underestimate Mobile Engagement

Don't Underestimate Mobile Engagement

Today’s consumers no longer have to peruse giant shopping malls and mega-stores in order to find products and services on which to spend their money. Statistics indicate that 1 in 3 of the...
Read More > May 13, 2016
Video Strategies for the 2016 Summer Games

Video Strategies for the 2016 Summer Games

Advancing quickly to the front of the marketing strategy line is the 2016 Summer Olympics. There is little doubt that sports content, as well as real-time marketing, will play a key role in your...
Read More > May 5, 2016