January 2016

Supported by search engines, as well as programmatic buying, video has become, if it’s not already, the future of advertising and content marketing. And it isn’t hard to see why. According to a recent Neilson study, **64% of marketers anticipate that video will soon dominate their marketing strategies. Studies have shown that over 50% of today’s companies are currently making use of this medium that has proven to be so effective.