August 2015

Wearable technology may be fairly new to the marketplace, but the idea certainly is not. Those of you who are old enough to remember the Dick Tracy television series, probably remember his special wristwatch. This futuristic piece of equipment allowed headquarters to communicate with him, offering information and instructions on his next assignment. As is usually the case, the future has caught up with the comics, and has even surpassed them!

A funnel is typically used when pouring one item from one container to another container, gathering the substance at the wide top and condensing it into a narrower stream so that it easily flows into the secondary container without spilling over. At Genius Monkey, we use the funnel as a metaphor to describe the sales process from the very first contact of a potential customer, to the final purchase of the service or product being offered.